Featuring:

Lauren Boyman, CMO at KPMG Americas
Kim Rosenblum, CMO at Betterment
Michael Liersch, Head of Advice and Planning at Wells Fargo
Mallory Russell, Vice President of Global Content and Web at Square
Moderated by Knotch CEO Anda Gansca

This lively session explored how content provides a valuable exchange with customers for data, consideration, preference or service while drawing in audiences.

Missed the live event?

Access all the sessions from Content Connect 2024 – a conference attended by over 300 marketing professionals who use content to engage customers and drive business results.