Episode 3: Spenser Skates

Spenser Skates, co-founded Amplitude Analytics in the wake of his own experience trying to bring a product to fruition. Spenser has a candid conversation with Anda Gansca (Co-Founder and CEO, Knotch) and Barr Moses (Co-Founder and CEO, Monte Carlo) about his journey through entrepreneurship, leading Amplitude from startup to IPO.

In this episode…

  • 1:55 – Origin story from Sonalight to Amplitude
  • 4:15 – The realization to help people understand their products with data
  • 8:44 – Did Spenser set out to create a category when creating Amplitude?
  • 12:09 – The struggle to get a new company and product in front of the right people
  • 13:26 – What was it about previous analytics companies that didn’t stick? 
  • 17:06 – Is Spenser jaded about content creation?
  • 22:25 – You have to start with the customer problem
  • 26:34 – You need a change agent to break down silos
  • 33:08 – How has Spenser thought about the role of values in a company?
  • 36:22 – Spenser’s own transformation as a leader: what is most difficult?
  • 40:01 – Rapid fire questions!

New episodes of Category Makers & Wall Breakers are released every month.