Udi Ledergor on Building Marketing Teams, Aligning Sales and Marketing, and Content Strategy
Episode Summary
In this episode of the Data-Driven Marketing Leader Podcast, host Andrew Bolton interviews Udi Ledergor, Chief Evangelist at Gong. They discuss Udi's marketing journey, the importance of building a marketing team with potential and adaptability, and the crucial alignment between sales and marketing. Udi shares insights on creating unique content strategies that engage and educate customers throughout the buyer's journey, and offers a sneak peek into the upcoming Gong Engage product. Tune in to learn valuable tips on hiring, content creation, and staying ahead in the ever-evolving world of marketing.
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