Supercharge Your Business Outcomes with ContentEQ
“You’ve been a dream partner. Helped us so much seeing what works, what doesn’t, and how to invest better”
“Knotch is our primary 1st party data collection effort because content sits at the core of our audience engagement strategy. With Knotch we have real-time visibility and insights to optimize tactical to strategic decisions”
“In partnership with Knotch, we were able to connect Content to Outcomes and achieve an exponential level of efficiency in content optimization ultimately gaining us the support of our senior leadership.
“Measuring our content performance was a manual, opaque and time consuming process. With ContentEQ we began real-time optimization which increased our conversion rates bv 2.5X.”
Why?
Gain a deep understanding of
content performance
ContentEQ captures the most complete set of audience signals around your
content so you go beyond page views and time spent
AI-powered content characteristics
ContentEQ extracts keywords, content type, theme, reading time and word count and provides insights of how different content characteristics impact performance.
Content Engagement
Understanding content performance begins with engagement. ContentEQ captures views, unique views, time spent, scroll depth, referral source, location on 100% of your audience– no sampling, no discounting “bounces”
Audience Feedback
Up to 50% of your content with the best engagement is actually hurting your brand. Thats why ContentEQ captures audience feedback and sentiment so you know what content is providing value to the audience and increasing your brand.
Access data & insights from a purpose
built, intuitive dashboard
We make it easy to understand content performance so you can spend less time sifting through reports and more time making content that performs
Try it on for size
Here’s our Audience Feedback Card in action
Fully customizable. Design everything, ask anything.
Super smart. Super easy. Super fast.
The only intelligence platform built for content marketers by content marketers.
Content specific data collection
Content characteristics, content engagement & audience sentiment in the one place
Easy access to data & insights
We make it easy to understand content performance so you can spend less time sifting through reports and more time making content that performs
Content Scoring
Proprietary content scoring connects to business outcomes and ensures you make differentiated, high performing content
Expert support
Our team is comprised of content marketing experts that help guide you to success
ContentIQ combines best-in-class data capture, artificial intelligence and service to help enterprise brands optimize the impact of their digital content investment.
