To view the content or folder you are interested in seeing, go to the sidebar on the left and click “Library”. Use the Library to view the aggregated and individual performance of your content. You can filter by date and metadata tags and also look at particular questions being asked across your content.
The Folder Library grants you a view of aggregate-level metrics of your content by folder. This view displays a summary of the engagement and sentiment metrics Knotch collects across the folder level.
Use the Folder Tab to compare aggregated content against each other. You can also filter by date and metadata tags in this view.
Click into the Sentiment Tab to view aggregated sentiment across the folder. You’ll notice secondary tabs that display sentiment related metrics on the aggregated folder level, like “Responses”, “Location by Sentiment”, “Referral by Sentiment”, etc.
Quick Tip: Use this tab to view Sentiment metrics for all of the content within this folder
Or, view the Analytics Tab to view aggregated engagement data across the folder. You’ll see secondary tabs that display engagement related metrics on the aggregated folder level, like “Traffic”, “Time on Page”, “Referral by Traffic”, etc.
Quick Tip: Use this tab to view Engagement metrics for all of the content within this folder
Access this tab to view individual content measured by Knotch. The Content Library is organized by views—displaying the content with the highest views first. Like the Folder Library, it displays a summary of the engagement and sentiment metrics Knotch currently collects.
Quick Tip: Use the Content Tab to filter by dates, metadata tags, etc. to track the progress of multiple pieces of content or just one within the account.
Access the Question Library to view Knotch Card questions used across all content assets and folders. Click into the question to view the specific content and aggregated sentiment for this question specifically.
Quick Tip: Use the Question Tab when you want to evaluate the performance of different questions across your content.